Full Job Description
Position Overview
Amazon, a global leader in e-commerce and technology, is seeking a talented and innovative Digital Content Strategist to join our dynamic team in Spencer, West Virginia. This full-time position offers the opportunity to create, implement, and optimize a comprehensive digital content strategy that resonates with our diverse customer base and drives brand loyalty.
About the Company
Amazon is known for constantly evolving and pushing the boundaries of customer experience. From our fulfillment centers to our digital storefronts, we strive to provide unparalleled service and the best selection for our customers. With millions of products and services, we represent a robust platform where creativity and data-driven strategies converge to create compelling content.
Key Responsibilities
- Develop and execute a creative digital content strategy that aligns with Amazon’s goals and customer needs.
- Analyze audience insights, traffic metrics, and social media engagement to inform content strategies.
- Create high-quality, compelling content across various formats including articles, videos, social media posts, and email campaigns.
- Collaborate with cross-functional teams including SEO, UX/UI designers, product marketing, and customer service to ensure content is optimized for maximum reach and engagement.
- Manage content calendars, ensuring timely delivery and publication of various digital content.
- Conduct competitor research and benchmarking to keep abreast of industry trends and best practices.
- Implement A/B testing strategies to determine the effectiveness of content campaigns.
- Foster brand consistency through voice and messaging across all digital platforms.
- Utilize data analytics tools to track and assess content performance, making recommendations for continuous improvement.
Qualifications
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Proven experience as a Digital Content Strategist or similar role, with a strong portfolio of successful content projects.
- Excellent written and verbal communication skills, with meticulous attention to detail.
- Strong understanding of SEO principles and best practices.
- Proficiency in content management systems (CMS), social media platforms, and analytics tools.
- Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
- Creative mindset with the ability to generate innovative content ideas.
Why Join Amazon?
Working at Amazon means being part of a company that values innovation, diversity, and collaboration. Here are just a few of the benefits you can expect:
- Competitive Salary: We offer a robust salary package that values your experience and expertise in the field.
- Comprehensive Health Benefits: Medical, dental, and vision coverage to keep you and your family healthy.
- Retirement Savings Plan: 401(k) plan with company match to help you plan for your future.
- Professional Development: Opportunities for growth, learning, and career advancement within a highly respected global organization.
- Work-Life Balance: Flexible scheduling and remote work options to help you maintain a healthy balance.
Application Process
If you are a proactive and enthusiastic individual with a passion for digital content and strategy, we would love to hear from you! At Amazon, we believe in fostering a diverse and inclusive workplace that empowers all employees to share their unique perspectives.
To apply for the Digital Content Strategist position, please submit your resume and a cover letter detailing your relevant experience, strategic vision, and why you believe you would be a great fit for our team in Spencer, West Virginia.
Join Us and Make an Impact!
At Amazon, we are excited about the future and can't wait to see how you will shape the digital landscape of our content strategy. If you’re ready to take on this challenge and make a difference in a global organization, we encourage you to apply today!